Google Partners is all set to come to an agency near you.
Google will start its replacement on Google Certification Program on September 30, 2013. These agencies will incorporate new, experienced and improved professionals for online marketing- Google Partners. With your necessary feedback partners will bring changes and improvisation to make online marketing profitable and meaningful and easily get certified in Google advertising solutions such as AdWords.
On September 30, 2013 members can access to their GCP account, it will be read –only.
For exams and certification you will require Google Partners account.
Exams and certification is free of cost (Currently $50 per exam) When you join with same Google account your GCP exam history and AdWords certification status will transfer to partners.
Validity will remain intact through expiry date for certification earned through GCP.
Transferring your AdWords certification to partners can be easily learnt.
Effect on Google certified partner companies
On September 30, 2013, to manage your company’s profile on Google partner search you will require a Google Partners account. Using the same partners account you can manage individual as well as company profile.
Until November 13, 2013, certified partner companies will be listed on Google Partner Search.
For Google Partner badge a company must qualify for continuous listing on Google Partner Search.
For the new Partner badge current certified partners will not qualify automatically.
Promotional, use of old AdWords Certified Partner badge and other activities will not be permitted post the last date November 13.
Source : Webmasterworld